True or False? Backlinks build authority.

(A) True

(B) False


It’s True. Backlinks help you build website authority. Several SEO tools like Moz, Ahrefs, SEMrush, etc. provide the Domain Authority of a website, and the criteria they use to determine the Website Authority is backlinks.

You should try and get backlinks from websites that have a higher Domain Authority than yours. This increases your Domain Authority by a lot than getting a backlink from a lower Domain Authority website.


This question is from the HubSpot SEO Certification Exam. You can get all the answers to the questions asked in this exam on our HubSpot SEO Certification Exam Answers page.

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