Fill in the blank: A keyword set to _____ match type will display your ad if the search term contains the same order of the words, but it can also contain additional words.

(A) negative

(B) phrase

(C) broad

(D) specific

Explanation

A phrase match keyword shows your ad when someone searches for close variations of that exact keyword, or with additional words before or after it.

Conclusion

This question is a part of the HubSpot Digital Marketing Exam. You can get all the updated answers to this exam on our HubSpot Digital Marketing Certification Exam Answers page.